Clearly Canadian named the official sparkling water of the Toronto Blue Jays

March 20, 2025
Two Canadian fan favorites have teamed up. Clearly Food & Beverage Company ULC has inked an agreement with the Toronto Blue Jays to make Clearly Canadian the team's official sparkling water.

Two Canadian fan favorites have teamed up. Clearly Food & Beverage Company ULC has inked an agreement with the Toronto Blue Jays to make Clearly Canadian the team’s official sparkling water.

As part of the partnership, Toronto Blue Jays fans will be among the first in Canada to enjoy Clearly Canadian in its new recyclable eco-friendly SleekCans. Beginning on the opening day of the Blue Jays’ regular season on March 27, baseball fans can purchase Clearly Canadian at Rogers Centre in three flavors: Mountain Blackberry Original, Wild Cherry Original and Sparkling Mineral water.

According to the company, since its retail reintroduction in 2017, Clearly Canadian has experienced unexpected demand growth. The brand now offers its sparkling water in six-packs of cans and glass bottles.

What they are saying

“Clearly Canadian and baseball have always had a connection. Baseball inspired the design of our iconic blue glass bottles. Our founder was a huge baseball fan and wanted something that felt like a baseball in his hand,” explained Clearly Food & Beverage CEO Paul Tepperman in a release.

“Partnering with the Toronto Blue Jays is a natural fit with our brand. As a brand and company, we care about all things Canadian, including Canadian sports, outdoor living and nature, Canadian culture and events, and sharing good thoughts, good words, and good deeds that give back to our communities,” said Jennifer Blackburn, vice president of marketing strategy and interim CMO for the beverage company.

“We’re thrilled to partner with Clearly Canadian — a brand that aligns with Blue Jays values,” said David O’Reilly, senior director of partnerships for the Toronto Blue Jays in a release. "We’re excited to offer Blue Jays fans an iconic beverage at Rogers Centre for years to come. As Canada’s baseball team, this is a unique opportunity to connect with our fans with the Clearly Canadian product offerings.”

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