Lay's Layers add novel crunch to 2022's snack market

Jan. 11, 2022

Source Frito-Lay North America Inc.

Lay's Layers are not ordinary chips, according to PepsiCo's Frito-Lay division. "They are multi-dimensional, one-of-a-kind potato bites with layers of delicious crispiness," said officials of PepsiCo's venerable Lay's snack brand.

The new bite-size potato-based layered snacks begin shipping this month in two flavors: Three Cheese (a blend of cheddar, parmesan and gouda) and Sour Cream & Onion.

Lay's Layers will be available in 4.75-oz. bags ($4.09 ea.), 1.75-oz. bags ($1.99 ea.) and 0.5 oz. bags (2/$1).

Carbonated beverages

Mtn Dew Spark makes national debut

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