Catalina Snacks is revamping its flagship brand, Catalina Crunch, with a new look and enhanced flavors. Rolling out nationwide this spring, the update includes a redesigned logo, real food photography on packaging, and taste improvements to its cookies and cereals. The move underscores the brand’s commitment to delivering better-for-you snacks with even more flavor and appeal.
What they are saying
"As we broaden our appeal to a larger health and wellness audience, it is critical to lean into taste while still delivering exceptional nutrition that consumers demand,” said Sam Martin, chief revenue and marketing officer at Catalina Snacks in a release. “Our redesign will drive our impact at shelf…increasing brand appeal for consumers seeking delicious, satisfying snacks that support their wellness goals.”
