New York, NY (March 02, 2016) – Lavit is pleased to announce a partnership with One Drop, an international water non-profit organization that undertakes large-scale sustainable water access programs across Latin America, West Africa, and India. A portion of all Lavit beverage capsule sales will be donated to One Drop.
Embedded in the founding of Lavit is the idea that safe water is a human right. While the business aims to provide excellent, clean water beverages to paying customers in developed markets, building a business that is conscious of the impact it can have on others is just as important.
Lavit packaging will include One Drop branding and an explanation of the partnership as well as important facts that tell the story of the world water crisis, all under the banner: DRINK WELL, GIVE WELLS. A full webpage dedicated to information on water and the partnership will also be rolled out.
“We are thrilled this vision has been realized with a partner like One Drop whose reputation for innovation and sustainability in the complex water access sector precedes it,” says Gian Matteo Lo Faro, founder of Lavit. “One Drop truly gives people not only access to safe water but a chance to improve their quality of life.”
“Lavit is truly a socially-conscious company whose vision and product has the potential to make a tangible difference in the lives of thousands of people,” affirms Pascal Chandonnet, Chief Marketing Officer of One Drop. “We are happy to be associated with this brand and part of its journey.”
About Lavit LLC
Lavit, LLC is based in New York City and was founded in 2011. Revolutionizing the cold beverage industry Lavit has developed a single serve, cold beverage system featuring 100% recyclable beverage capsules. The Lavit system is an innovative water dispenser that allows users to insert easy to recycle all-aluminum capsules to craft a variety of still or sparkling 12 ounce beverages that are delicious, preservative free and always low or no calorie and low or no sugar. In addition, for every Lavit capsule purchased, the company commits funds to water charity partners across the globe.
About One Drop
One Drop is an international non-profit organization created by Cirque du Soleil Founder Guy Laliberté. At the core of our mission is water as a transformative force to improve living conditions, as well as give communities the ability to care for themselves. We believe in the combined power of safe water for consumption and production while inspiring behavioral change towards water and proper hygiene practices through social arts. To do this, One Drop has developed the unique A∙B∙C for Sustainability™ intervention approach, an award-winning combination of strategic and operational initiatives designed to sustainably address access to safe water. To learn more, visit onedrop.org.
