Once Upon a Coconut announces distribution partnership, expansion with Big Geyser

Sept. 8, 2022
The expansion from direct-to-consumer to retail shelf will help to provide growth opportunities for Once Upon a Coconut.

Once Upon a Coconut, a premium purpose-driven coconut water, and Big Geyser, a leading non-alcoholic and snack distributor in the Greater New York area, announced their distribution partnership to bring Once Upon a Coconut to the New York metropolitan area, Nassau/Suffolk and Westchester counties.

According to the announcement, the expansion from direct-to-consumer to retail shelf is reflective of Once Upon a Coconut's growth in the category. This on-premise partnership is exclusive to Big Geyser in the coconut water sector.

"Once Upon a Coconut's authentic coconut taste and positioning as a brand with a purpose, has us very excited about bringing this to the trade,” Jerry Reda, president, Big Geyser, said in the announcement. “Aside from its taste and purpose, Once Upon a Coconut's stylish design will single it out from other competitors on the shelf.”

John Chiorando, CEO of Once Upon a Coconut, added in the announcement, "Once Upon a Coconut will have expanded reach directly via Big Geyser's distribution network throughout the greater New York area, which is the largest beverage market in the country. Consumers will be seeing their favorite coconut water on the shelves at grocery stores, convenience stores, and other retail outlets this March. We are so excited about working with the best.”

Once Upon a Coconut will work closely with Big Geyser, driving innovative new product offerings and elevating the coconut water drinking experience for all occasions.

Once Upon a Coconut's commitment to sourcing the highest quality coconut water with the best taste is at the heart of all of its products, including its new Sparkling Coconut Water with Caffeine, which addresses a much-needed gap in natural energy and focus.

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