Crane Merchandising Systems Adds Over-The-Air Planogram Management And Price Changes To Intelligent Store
WILLISTON, S.C., April 12, 2016 -- Crane Merchandising Systems, a Crane Co. company and the leading global manufacturer of innovative solutions for vending machines, cashless systems, software and wireless communications, will demonstrate at the NAMA OneShow the ability to remotely create and manage planograms and prices over-the-air for their MEDIA machines. These new services will be added to Intelligent Store in July, giving vending operators greater control, speed and flexibility for their businesses.
Intelligent Store subscribers will be able to create and update planograms for all types of MEDIA machines and deliver them to the machine over the air. Through the Streamware Connect portal, operators can build their own customer product information, as well as add product graphics and custom tags. They will also be able to set and change prices remotely across all their machines or for an individual machine.
“At Crane we are demonstrating the full power of connected vending machines by not just receiving data from the machine, but delivering content directly to it,” said Steve Turner, Vice President & General Manager, Cold Beverage, Snack & Food . “These new capabilities are added to the other remote services that Intelligent Store offers: software updates, custom messages and digital advertising. Most importantly, Intelligent Store lets operators manage their machines remotely, eliminating costly trips to the machine.”
Following the successful launch of MEDIA Touch snack and cold beverage vending machines two years ago, the market has rapidly transitioned to these touch-screen machines with built-in wireless connectivity. Crane expects this trend to accelerate as operators look to take advantage of new consumer applications and promotional tools. For operators to be eligible for these new tools, they must be signed up for the Intelligent Store application.
“Similar to how a wireless data plan makes your smartphone an essential tool for your life, Intelligent Store brings our customer’s MEDIA machines to life,” Turner said. “The value is derived from the applications that provide information and services through the wireless connection. Our analysis clearly indicates that MEDIA and Intelligent Store are helping our customers attract consumers and drive same-store sales increases.”
Operators can see demonstrations of the new planogram and price change tools at Crane’s Booth 1200 at the NAMA OneShow in Chicago April 13-15.
About Crane Merchandising Systems
Crane Co. is a diversified manufacturer of engineered industrial products. Crane Co. is traded on the New
York Stock Exchange (NYSE:CR).
One of its segments, Crane Merchandising Systems, designs and manufactures a diverse, yet integrated portfolio of automatic merchandising equipment across multiple verticals, including hot and cold beverage, snack, and food. It also offers other vending solutions including cashless processing, payment devices, vending management software and wireless communication technology. Its legacy of brands (Automatic Products®, Dixie Narco®, GPL®, National Vendors™, Stentorfield™ and Streamware®) enables Crane to provide customers a complete, cross-platform solution while maintaining innovation, quality and service.
