Bringing together sweet and salty in holiday-flavored packages, Flipz launched two limited-time pretzel flavors. Flipz Snickerdoodle Flavored Covered Pretzels combine the warm and cozy cinnamon sugar notes of homemade Snickerdoodle cookies with pretzels. Flipz Peppermint Hot Cocoa Flavored Covered Pretzels pairs cocoa-flavored pretzels with a crushed peppermint candy topping.
"Flipz innovation is driven by a desire to address consumers' love of sweet, salty and crunchy combinations. This year we're thrilled to help consumers celebrate the magic of the holidays with the flavors they crave," said Shivani Arora, marketing director, pladis Americas.