Nestlé positions its Nescafé Fusion for personalized coffee experiences

In response to changing coffee trends — and demand for more beverage choices, including hot and cold options — Nestlé Professional is expanding its Nescafé Fusion system. The coffee machines offer personalized drink options such as hot or cold, whole-roasted beans or instant, and dairy or plant-based milks for white cups.

Food service providers can choose from 14 different coffee machine models based on business size, cup capacity, counter space and consumer needs. The Nescafé Fusion range has already been launched in 15 markets across Asia, Europe and Latin America and is now being rolled out to an additional 60 markets

"As the demand for cold beverages increases, particularly among younger generations, our food service providers need to adapt and cater to this trend by offering a versatile menu of both hot and iced beverages," said Reinhold Jakobi, global head of Nestlé Professional.

Nestlé Professional offers food service providers a product assessment tool to assess a machine's emissions, water usage and resource impact. The company also has embedded telemetry into the coffee machines for troubleshooting, setting adjustments and beverage calibrations.