Mystery Flavor Twinkies sweepstakes gives winner year supply of sweet treats
Hostess is teaming up with content creator Dude Dad to introduce a limited-time Mystery Flavor Twinkies. Fans are encouraged to follow Dude Dad and Hostess on Instagram for hints on the flavor and enter for a chance to win a year's supply of Twinkies on the Hostess Instagram page. The contest opens on August 1.
Hostess and Dude Dad will reveal the flavor on their social channels in early October. In the months leading to the debut, Hostess and Dude Dad will post hints on their Instagram profiles about the new Twinkies flavor, which will be sold exclusively at Walmart.
Creating content as Dude Dad, Taylor Calmus is a Colorado-based video creator who makes sketches and vlog videos all about family life. He also stars in Magnolia Network's Super Dad, in which he helps other dads make their kid's backyard dreams a reality.
"I was so excited when Hostess approached me with the idea of creating new Mystery Flavor Twinkies to help bring joy to families nationwide," said Calmus. "I can't wait for consumers to get their hands on the new product and see what adventurous flavor they think the crème filling may be."