Mars Introduces Two New COMBOS® Flavors For Vending, Micro Market

May 1, 2015

HACKETTSTOWN, N.J., April 29, 2015 /PRNewswire/ -- COMBOS® Baked Snacks, the brand known for delicious combinations, is satisfying 'sweet tooths' for the first time in the brand's history. Mars Chocolate North America, the makers of COMBOS® Snacks, proves that opposites do attract with two new sweet and salty flavor combinations: COMBOS® Sweet & Salty Caramel Creme Pretzel and COMBOS® Sweet & Salty Vanilla Frosting Pretzel.

The new snack is perfect for road trip noshing, movie night munching or a quick and easy snack. COMBOS® Sweet & Salty Caramel Creme Pretzel delivers a one-two punch of a salty pretzel crunch followed by a blast of sweet caramel creme candy, while COMBOS® Sweet & Salty Vanilla Frosting Pretzel brings together the nostalgic flavors of vanilla cake frosting tucked inside a crunchy pretzel for a modern taste combination.

"Our brand is on a constant journey to discover and deliver the perfect flavor combinations that our consumers crave. As tastes have changed and evolved, that led us to embrace the now-classic combination of sweet and salty, and we're excited to celebrate these flavors by wrapping them in the iconic COMBOS® pretzel shell," said Flip Block, Marketing Director, Mars Chocolate North America. "There is tremendous excitement around COMBOS® Sweet & Salty, as these are the first products in the COMBOS® Snacks lineup to combine sweet and salty flavors."

COMBOS® Sweet & Salty Caramel Creme Pretzel and COMBOS® Sweet & Salty Vanilla Frosting Pretzel are now available in 6.0 oz. bags at grocery, convenience and drug stores and wherever snack foods are sold, with a suggested retail price of $2.29.   

For more info on COMBOS® Baked Snacks, please visit our Facebook page (www.Facebook.com/Combos) or website (www.Combos.com).

About Mars, Incorporated

In 1911, Frank C. Mars made the first Mars candies in his Tacoma, Washington kitchen and established Mars' first roots as a confectionery company.  In the 1920s, Forrest E. Mars, Sr. joined his father in business and together they launched the MILKY WAY® bar. In 1932, Forrest, Sr. moved to the United Kingdom with a dream of  building a business based on the objective of creating a "mutuality of benefits for all stakeholders" – this objective serves as the foundation of Mars, Incorporated today. Based in McLean, Virginia, Mars has net sales of more than $33 billion, six business segments including Petcare, Chocolate, Wrigley, Food, Drinks, Symbioscience, and more than 75,000 Associates worldwide that are putting its Principles into action to make a difference for people and the planet through its performance.

Mars brands include: Petcare – PEDIGREE®, ROYAL CANIN®, WHISKAS®, BANFIELD® Pet Hospital, CESAR®, SHEBA®, DREAMIES® and NUTRO®; Chocolate – M&M'S®, SNICKERS®, DOVE®, GALAXY®, MARS®, MILKY WAY® and TWIX®; Wrigley – DOUBLEMINT®, EXTRA®, ORBIT® and 5™ chewing gums, SKITTLES® and STARBURST® candies, and ALTOIDS® and LIFESAVERS® mints; Food – UNCLE BEN'S®, DOLMIO®, EBLY®, MASTERFOODS®, SEEDS OF CHANGE® and ROYCO®; Drinks – ALTERRA COFFEE ROASTERS™, THE BRIGHT TEA COMPANY™, KLIX® and FLAVIA®; Symbioscience – COCOAVIA® and WISDOM PANEL®.

For more information, please visit www.mars.com.  Follow us: facebook.com/mars, twitter.com/marsglobal, youtube.com/mars,linkedin.com/company/mars.

 ®/™ Trademarks © Mars, Incorporated 2015.