General Mills VP Of Consumer Insights Discusses Trends Seen During COVID-19

General Mills interviewed Jeanine Bassett, vice president of consumer insights at General Mills, for its podcast A Taste of General Mills" regarding the effects of COVID-19 on consumer behavior and food trends. Topics they discussed include how meals have changed, why baking is trending and the new consumer problems to solve.

Watch the video of the interview here or listen to the podcast here.