YouTube Excerpt: Twitter-activated Hot Wheels® Vending Machine
Feb. 27, 2013
TrojanOne Ltd. teamed up with Hot Wheels® and Chevrolet Canada to develop a Twitter-activated vending machine at the Canadian International AutoShow in Toronto Feb. 15 to 24, 2013. The Hot Wheels® Camaro-matic Trending Machine celebrated the launch of the Chevrolet Camaro Hot Wheels™ Special Edition.
Guests at the AutoShow received one of two exclusive 2013 Hot Wheels® Camaro diecasts from the vending machine by sending a tweet using #ChevyCIAS @HotWheelsCanada and having their geo-location Twitter services turned on.