Macy’s partners with Le Bread Xpress for micro-bakery vending at Santa Clara location
Source Le Bread Xpress/Macy's Inc.
Le Bread Xpress announced today that Macy’s Westfield Valley Fair has installed its Bake Xpress robotic micro-bakery in Santa Clara, CA. The high-tech vending machine has been placed next to the store's toy department, offering shoppers convenient in-store meals and snacks.
Bake Xpress vends a selection of fresh-baked meals and pastries. It features a Macy’s-branded machine wrap and a custom menu selected by Macy’s to best enhance the in-store shopping experience.
“Food is an important part of our customer experience, and Macy’s Westfield Valley Fair is thrilled to expand the customer experience with a robotic micro-bakery,” said Heather Stallion, Macy’s Westfield Valley Fair store manager. “As we evolve to meet our customer’s changing needs, we’re confident that Bake Xpress will be a tremendous partner by offering hearty, fresh-baked food in a fun and futuristic new way just in time for holiday shopping.”
Bake Xpress micro-bakeries are robotic vending solutions that dispense pastries, pizza and artisan sandwiches which are freshly baked at time of order. Each food item is prepared and partially baked at a traditional bakery before being stored in the Bake Xpress refrigeration unit and then baked in the machine’s smart oven when the customer places the order.
Food is delivered hot and fresh within minutes, providing restaurant-quality food in a convenient vending solution. Bake Xpress partnered with Macy’s to create a custom menu featuring croissants, chocolate croissants, pepperoni pizza, pasta meals, sausage and ham sandwiches and calzones.