Mississauga, ON – Single Cup Coffee (SCC) announced today that they have completed the pilot phase of the Preferred Office Coffee Provider program and will be expanding the rollout across the US and Canada beginning January 2016.
“The competitive landscape has changed and OCS operators want to diversify their supply chain to increase profits and take back control,” comments SCC president Tim Cook. “Our Preferred program provides all of the resources our customers need to unshackle themselves and reignite excitement around single serve cups with their sales teams and customers.”
With 25 years experience in the OCS industry, Cook steered the development of the Preferred program with the goal to provide practical solutions that would help OCS operators grow their businesses.
The company’s seven licensed brands, Skinnygirl®, Torani®, Guy Fieri®, Cake Boss™, Authentic Donut Shop Blend®, Barnie’s® and Hurricane® offer dozens of coffee, tea and indulgent options. “To be successful, we know that OCS operators need one-stop access to a broad range of great brands and products that win taste tests,” explains Cook.
The Preferred program is being offered to a limited number of leading OCS providers in each market. The benefits include ongoing volume rebates, a start-up kit including 48-count Sampler Packs, mugs, posters and other marketing tools along with a telemarketing-based lead generation program. Preferred providers also receive draft launch plans and communications templates.
To help everyone navigate the options as new items are being launched, SCC developed Coffee Genius—available on-line at CoffeeGenius.org or as an app from Google Play or the iTunes store. When users select a current favorite product, Coffee Genius suggests two or three new options from SCC.
For more information, contact SCC at 1-800-718-0885 or [email protected].
About Single Cup Coffee
Single Cup Coffee is a distributor of innovative single serve beverages solutions that bring consumers access to new, exciting brands and refreshment choices. By forging partnerships with the brands you love, we create specialty quality and better-for-you beverage choices. All our beverages are compatible with most single serve brewing systems, including 2.0 brewers. For more information, visit www.SingleCC.com.
