Convenient, healthier, sustainable and flavorful choices: 2025 trends highlight better-for-you foods

Dec. 9, 2024
Online grocer FreshDirect taps its market data to forecast 2025 food trends.

From protein-rich snacks to zero-proof beverages, five food-trend predictions from online grocer FreshDirect reflect a growing demand for better-for-you choices that support balanced eating and local sourcing.

Classic snacks reimagined: nostalgic with a healthy twist. In 2025, old favorites are getting a healthier-for-you makeover. From French onion dips and hummus infused with rich, nostalgic flavors to reimagined versions of Jello, these nostalgic snacks pair familiar flavors with wholesome ingredients.

Protein-forward products. Protein is the star ingredient in on-the-go snacks like turkey sticks, high protein cottage cheese, protein-rich yogurt and seafood options that pack in essential nutrients.

Prepared foods. Prepared foods increasingly reflect global influences, making it easier for consumers to enjoy authentic, international flavors. Ready-made soups, simmer sauces and fully prepared meals inspired by global cuisines are appearing on shelves. 

Locally produced, artisanal breads. Artisanal breads are making a comeback, prioritizing wellness and local sourcing with a strong commitment to clean ingredients and traditional baking techniques. Featuring ancient grain sourdoughs and high fiber, low glycemic loaves, these breads offer both rich flavor and health benefits.

Mindful food and beverages. Functional beverages and low- and no-sugar beverages continue to carve out market share. During off-work hours, a growing demand for mindful drinking has set the stage for alcohol-free beverages infused with botanicals, aromatic bitters, and premium mixers.