Location-based entertainment operator Merlin Entertainments named Aramark its food and beverage partner for five locations in the United Kingdom and two in the United States.
According to an announcement by Aramark, the locations for the multiyear contract include Alton Towers Resort, Chessington World of Adventures Resort, Thorpe Park Resort, Warwick Castle and Legoland Windsor Resort in the UK, along with Legoland California Resort and Legoland Florida Resort in the U.S.
Aramark said it will be introducing food and beverage programs that offer family and guest favourites, fresh concepts, fun themes and engaging events, coupled with industry-leading technology solutions to make it easy and convenient for visitors to navigate the varied choices. Each resort and hotel will have its own unique portfolio of food and beverage offerings based on the personality of the location.
In addition, Aramark and Merlin Entertainments are already collaborating closely to ensure that sustainable practices are core to the operations at all locations.
Food and beverage operations at the respective attractions will begin to operate under Aramark from March in the UK, with the transfer expected to complete by the end of March 2023 in the U.S.