More Americans are willing to pay premium price for quality tea, according to ABC News. In fact, the specialty tea market is growing 8 to 10 percent per year, attractive to Millennials, in particular.
According to the news source, 60 U.S. farms grow tea, throughout 15 states and even in Canada. In Traverse City, MI, Light of Day Organic Teas sells its locally grown white tea for $256 per pound and in Hawaii, Big Island Tea sells its black and green teas wholesale for $42 per ounce, just several examples of farmers in the U.S. growing and selling premium tea.
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