To celebrate its partnership with “Survivor: One World,” 7UP is giving fans a chance to win an extraordinary adventure of their very own. As the flavors of 7UP quench contestants’ thirst in the 24th season of the Emmy-award winning reality series, fans can get in on the action through an online game at CBS.com/7UP that will give them the chance to win a “Survivor Trip of a Lifetime” with their own tribe.
During last night's episode, the iconic 7UP green glass bottle was featured in-show. In turn, 7UP fans were invited to play Survivor Hangman – a twist on the classic Hangman game – to be entered into a sweepstakes for a chance to win an incredible trip for themselves and seven friends. By solving a message in a bottle, fans are entered for a chance to win and can earn even more chances to win by sharing the game with their social networks as a “message in a bottle” of their very own.
“7UP, the original Uncola, has always been proud to offer consumers a taste of its independent, adventurous spirit,” said Dave Falk, director of marketing for 7UP in a prepared statement. “Through our partnership with ‘Survivor,’ we’re bringing that sense of adventure directly to our fans and giving them a chance to become part of the tribe.”
As part of 7UP’s partnership with “Survivor: One World,” 7UP packaging will feature the “Survivor” logo, as well as details about the “Survivor Trip of a Lifetime” contest, for a limited time. For more details, please visit CBS.com/7UP.
