You're The One That I Want: Pepsi-Cola Soda Shop flavors pay homage to Grease
Source PepsiCo
Hitting shelves this week is Pepsi-Cola Soda Shop, a modern take on classic soda shop flavors made with real sugar. The new carbonated soda lineup is available in Cream Soda and Black Cherry varieities in 12-fl.oz. cands and 2o-fl.oz. PET bottles
The rollout coincides with the 50th anniversary of "Grease." This created a perfect opportunity for the soda giant to build off its music tradition; so, Pepsi enlisted one of today's hottest stars in music, Doja Cat, to refresh one of the most recognizable songs of the soda shop era: "You're The One That I Want."
Pepsi and Cat's re-imagination of "You're the One That I Want" is grounded in the original track but features new instrumental and vocal twists unique to Doja Cat's instantly recognizable style. In the video, Doja Cat is seen walking the Rydell High campus but, unlike in the original song, she isn't after a man. Instead, her heart is set on an ice-cold can of Pepsi-Cola Soda Shop.
"Pepsi has a great heritage in music and we couldn't be more thrilled to continue this legacy by partnering with Doja Cat around the launch of Pepsi-Cola Soda Shop," said Pepsi marketing vice president Todd Kaplan. "With a nod to the nostalgic soda shop flavors of the past, Pepsi-Cola Soda Shop is sure to become an instant classic in our limited time offering lineup."