Hostess Brands Taps Mars Chocolate North America To Introduce Hostess® Brownies Made With M&M's® And MILKY WAY® Candy, Available In Micro Markets

KANSAS CITY, Mo.--(BUSINESS WIRE)--Two of America’s Icons, Hostess and Mars Chocolate North America, have come together to offer two new delicious treats: Hostess® Brownies made with M&M’s® chocolate candies and Hostess® Brownies made with MILKY WAY® pieces.

“With brownies being such an important segment of the category, we set out to elevate the brownie experience with the Hostess brand, and in doing so, co-branded with Mars through a strategic licensing deal,” said Burke Raine, Hostess Chief Marketing Officer. “Intensely rich brownies will satisfy most chocolate lovers, but pair them with two of America’s most beloved chocolate candy brands -- M&M’s and MILKY WAY – and you’ve got a truly irresistible treat.”

The Hostess Brownies made with M&M’s feature a rich, mouth-watering brownie with M&M’s swirled inside and a fudgy chocolate frosting finished with a sprinkling of milk chocolate M&M’s.

The Hostess Brownies made with MILKY WAY will delight treat lovers with a soft, decadent chocolate brownie and silky smooth topping of caramel icing finished with a layer of MILKY WAY candy bar pieces.

Hostess Brownies made with M&M’s and Hostess Brownies made with MILKY WAY – developed through a licensing partnership between Hostess and Mars - are now available in stores.

For more information about Hostess products and Hostess Brands LLC, please visit hostesscakes.com. Follow Hostess on Twitter: @Hostess_Snacks; on Facebook: facebook.com/Hostess; on Instagram: Hostess_Snacks; and on Pinterest: pinterest.com/hostesscakes.