Nayax Ltd., a global commerce enablement, payments and loyalty platform designed to help merchants scale their business, announced that Aaron Greenberg has joined the Nayax leadership team as chief strategy officer. Greenberg will lead corporate development, business development and investor relations, helping guide the long-term strategic initiatives of the company.
In his new role, Greenberg, who previously served as an advisor to Nayax, will report to Nayax CEO Yair Nechmad.
“Aaron brings vast experience in strategic leadership and management, developing corporate vision, partnerships, M&A and risk management,” Nechmad said in the announcement. “Aaron’s background and expertise will help propel Nayax’s strategy forward. We are excited to have Aaron joining our team and look forward to Aaron’s contributions as Nayax continues to scale and increase its market share globally.”
Greenberg spent his career on Wall Street with experience across a variety of areas including investing, banking, trading, regulatory, risk, strategy and tax. Prior to joining Nayax, Greenberg spent two years as managing partner of Tiberius Capital Markets, a division of Arcadia Securities, a strategic advisory and M&A practice. While at Tiberius, Greenberg served as a financial and strategic advisor to Nayax, leading the company’s recent acquisition of Retail Pro International as well as other strategic initiatives within the company.
Prior to Tiberius, Greenberg served on the investment team of Lucerne Capital Management, a 20-year-old hedge fund specializing in European mid-cap equities. Concurrently, Greenberg was chief strategy officer of European Sustainable Growth Acquisition Corp., a U.S.-listed SPAC focused on ESG investing in Europe. Prior to this, Greenberg held various positions at Wells Fargo Bank and its affiliates, most recently as a portfolio manager evaluating operational inefficiencies and credit policy within the Corporate Investment Bank (CIB).
Greenberg holds a Bachelor of Arts in economics and history from Yale University in New Haven, Connecticut.
